What I Learned About SEO in 2025 🕵️♀️ with Ana Filipa Gaspar, Executive SEO @ SIXT
November 19 @ 6:00 pm – 8:00 pm
The SEO game has changed, and 2025 has been full of clues. Join Filipa for a detective-style investigation into how AI is transforming the way we search, get discovered, and measure success. Together, we’ll examine the evidence: search intent, entities, and vector embeddings. You already know the main suspects (ChatGPT, Google’s AI tools, Perplexity) but interrogate them through prompts, test our hypotheses, and turn our findings into convincing “case reports.” Work side by side to uncover new clues, new patterns, and maybe even new answers about what visibility means in this new era of search.
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About Ana Filipa Gaspar
Executive SEO at SIXT, a global rent-a-car company in 100+ countries, Ana Filipa Gaspar leads the organic strategy for 30+ franchise domains. With over 15 years in digital marketing, she combines SEO expertise with AI-driven solutions, mentoring, and international experience.
Location
New location this time: Sixt Research Development Services